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Olivier Awards announces new broadcast partnerships

The 39th annual Olivier Awards will be supported by This Morning and Magic Radio

Maggie Smith at the 2010 Olivier Awards
© Dan Wooller

The Olivier Awards has announced two new broadcast partnerships.

The audience award, voted for by the public, will be held in partnership with ITV's The Morning, with the voting launching on 17 February 2015.

The Oliviers, Theatreland's most prestigious prize-giving, has also agreed a new radio broadcast partner, Magic Radio, which will commission a series of programmes highlighting the best of the West End this past year.

The 39th annual Olivier Awards will be broadcast on ITV on 12 April 2015 from the Royal Opera House.

Don't forget that the nominations phase of the 15th annual WhatsOnStage Awards closes on Sunday (30 November) - have your say now!