'The 1970s, halcyon days when a man could be a man. And not just a man. He could be ALL man. A man's man. But at the same time, very much a woman's man. For Mike, nothing could compete with the glamour of that age; it's music, it's television, it's cars, it's fashion, it's moustaches. So he decided, many years ago to live in that golden decade, despite his wife, children, friends, colleagues and everybody else he knew, insisting on living in this one. This might have made a lesser man feel like a Cuban-heeled outsider. A Cortina-driving fish out of water. A flared peg in a round hole. But not Mike. He is strong. He is well-groomed. He smells strongly of spice and Pine forests. He is, unashamedly, a Retrosexual Male.'