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Ian McKellen theatreland audio tour launched

Voicemap can be downloaded onto phones for free

Ian McKellen will voice the free theatreland audio tour
© Matt Humphrey

Ian McKellen has voiced a free theatreland audio tour to guide listeners through the West End.

Starting from TKTS in Leicester Square, McKellen leads visitors through iconic and lesser-known sites around theatreland, sharing anecdotes and personal stories about his time on stage and the history that has shaped London's theatre district.

The Olivier Award-winning actor commented: "I know myself when I'm in a strange city that wandering around with your nose in a guidebook isn't the best way to appreciate what's going on. The important thing when you're walking around a city like London is to look up and down the alleyways and round the corner. With a guide in your ear all this is much easier."

Visitors are able to download the free app on their phones. The VoiceMap app uses GPS to play stories relating to your surroundings at the right time. Once downloaded, the tour is not reliant on data or WiFi.

How to download the Official London Theatre Audio Tour with Ian McKellen:

-Install VoiceMap for iPhone or Android
-Sign up with email or Facebook, then look for "Theatreland Tour with Ian McKellen" in the London menu
-Download all the files with WiFi, then put on a headset and start walking

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