This past Sunday (5 March 2006), the Broadway transfer of Wicked opened bookings for its West End run at the Apollo Victoria – and promptly broke box office records by selling £100,000 of tickets in the first hour Wicked. According to the show’s producers, ticket buyers braved freezing temperatures to start queuing outside the theatre from 6.30am. As of today (Wednesday 8 March), the box office advance is over £1.8 million of ticket sales. Wicked tells the “untold story” of the Witches of Oz - popular blonde Glinda, the Good Witch of the North, and her spin-victim friend Elphaba, the green-skinned Wicked Witch of the West – who were both immortalised in the 1939 film classic The Wizard of Oz. Since its premiere in October 2003, Wicked has been Broadway’s highest-grossing show. Executive producer Michael McCabe said: “Even with the phenomenal success of Wicked on Broadway, we really had no idea what to expect when tickets went on sale here. In over 20 years, I have never seen such an incredible reaction as this – from day one. It really does seem that the idea of a new twist on a story everyone has known and loved for years has truly captured the public’s imagination.” The West End production of Wicked reunites the original Broadway creative team. It’s directed by Joe Mantello and designed by Eugene Lee, with costumes by Susan Hilferty, lighting by Kenneth Postner, sound by Tony Meola, orchestrations by William David Brohn and musical staging by Wayne Cilento. It opens at the Apollo Victoria on 27 September 2006 (previews from 7 September).