Producers Hike Prices & Highjack Adelphi???
Date: 28 May 2002
According to The Stage newspaper, West End ticket prices may reach an all-time high next year. Producers for The Producers, the hit Broadway musical whose West End opening has now been delayed until autumn 2003, are apparently planning to make their top-price £50, as opposed to the current top-price seats of £42.50 for Queen musical We Will Rock You. Last year - when The Producers, then starring Nathan Lane and Matthew Broderick, was New York's hottest ticket - it also became the Great White Way's most expensive-ever ticket, with a record price of $480 for the best house seats. Of course, pricing and timing aren't the only question marks over The Producers' transfer. Casting is still uncertain - especially after the ignominious Broadway sacking of Briton Henry Goodman, who was previously tipped to bring the show home - as is a venue. Industry insiders have named the Adelphi Theatre as The Producers' future home, with current resident Chicago expected to relocate to a smaller venue. However, a spokesman for Chicago has said that musical has no plans to move.
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